Roku Reveals First OLED, but There's a Catch

The Philips Roku is relatively affordable at $1,299, but you can only get it with a Sam's Club membership.

Following the release of TVs such as the Roku Pro, picture enthusiasts have been looking for a product combining the best of both worlds -- a foolproof smart TV system with great image quality. Philips' OLED Roku TV certainly looks the part for filling this brief.

Firstly, the Philips OLED Roku TV 974 Series boasts a 120Hz native refresh rate, which promises smoother motion. It also supports AMD FreeSync Premium for gamers.

As an OLED TV, the Philips promises excellent contrast with a technology that doesn't require an LED backlight, like LCD-based screens. Meanwhile, the TV's Dolby Vision IQ can help adjust image quality according to your viewing environment. It also supports HDR 10 and Dolby Atmos via a 2.1-channel sound system.

See at Sam's Club

The TV ships with Roku Voice Remote, and its Roku operating system includes dozens of apps plus free TV via the Roku Channel.

Here's the catch: The Philips OLED Roku is a Sam's Club exclusive and is available for $1,299. Yet, even considering the price of a membership (from $25) it's cheaper than most OLEDs on the market right now.